3 Quick Tips When Pitching To Avoid Looking Like Spam

Numerous emails are sent to us monthly via our Contact page and not a single one has been taken as anything but spam. Here are our three small but feisty tips how to avoid looking like a spammer. Ignore them at your own peril!

Tip 1: GMail Or Yahoo Address

This is the first red flag. If you’re using a free email address such as GMail or Yahoo, it doesn’t point to a domain of your own. What serious business owner has no website with corresponding email addresses today?

It’s easy enough to set up and quick enough (around 15-30 minutes) that it doesn’t cost a small farm in case you must hire a professional to help you.

In order to handle emails smoothly, I recommend an email client like Thunderbird. It’s made by Mozilla, the same crew who maintain the fabulous Firefox browser for us, and likewise doesn’t cost anything. When you have some extra cash to spare, send them a donation so they can keep the internet as safe as possible. Why Thunderbird? You can import your different emails into it and handle them from one place. If you want the originals to stay on the server, choose IMAP, not POP. The interface is minimal but supposedly there are themes you can install. I like it decluttered.

Tip 2: Nothing Unique To Wemla

Regardless of service pitched, not once has the message been tailored according to the recipient’s website. It’s the same mindlessly copy-pasted nonsense that in no way insinuates the sender has spent time getting to know us and whether we actually need their help. Show some respect when asking for another’s time. You want our money? Prove yourself.

And we should pay you for link building? Lol. No thanks.

Tip 3: No Copywriting Portfolio

So you want to pitch your copywriting? Without any examples of your work? And you want to make it seem like you can write for us without adding a link to one of our blog posts as example of your own expertise and writing style?

I write all our content so your services aren’t needed, but if they were you would have looked great if you were to spend some time browsing our website before pitching. And pitched with a clear idea for content to write.

While you’re at it, use a spell checker if you have a hard time writing correctly.

Bonus Tip For Er-c Jon-s

Pardon the cursing: Fuck off. You’re a menace of the internet and for the life of me I cannot understand why your host doesn’t ban you forever, when they’ve received numerous reports about your spamming over the years. (In case you don’t know who I’m referring to, there’s an i and e missing in there.)

Conclusion

Nobody has time for the vague and disrespectful messages sent for fun or in desperation. When you appear in someone else’s inbox, make it count. Show them how you mean serious business, including how you take your own seriously.

 

Photo credit: Jeshoots.